The Florence Residences rent and sale price
D19 / Serangoon Garden, Hougang, Punggol
Address 95 Hougang Avenue 2 the Florence Residences Singapore 533754
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Apartment, Non-Landed Properties 1,580 transactions 99-year leasehold from 2018 Latest records Jun 2026
Similar projects nearby
Project read
Quick summary about The Florence Residences
The Florence Residences is a 99-year leasehold apartment in D19 / Serangoon Garden, Hougang, Punggol. The page currently tracks 792 rentals and 788 sales. The Florence Residences is near HOUGANG MRT STATION, about 0.77 km away.
For rent checks, start with the project median of $3,300 per month and compare it with the observed size-band range of $2,800 to $6,750. For sale checks, start with the median sale price of $1,260,000 and median sale PSF of $1,758 psf, then compare floor-band evidence from $1,230,000 to $1,298,000 and PSF from $1,702 psf to $1,796 psf.
- Typical rent is $3,300 per month, with bedroom and floor-area splits below for a closer unit-level view.
- Typical sale price is $1,260,000, with median sale PSF at $1,758 psf and total recorded sale value of $1.1B.
- Rent is up 3.9% over the last 3 months. Sale PSF is down 0.1% over the last 3 months.
The Florence Residences Market Position
How this project compares with the wider D19 market before you read the detailed tables.
Rent vs D19 -5.7%
Rents near district median
The Florence Residences's median rent is $3,300 compared with the D19 median of $3,500. Use this as the district-level check before narrowing by bedroom and area band.
Sale PSF vs D19 +17.0%
Sale PSF above district median
The Florence Residences's median sale PSF is $1,758 psf versus the D19 median of $1,502 psf. A premium should be explained by tenure, condition, floor, view or scarcity.
Rent support 3.14%
Rent support near district screen
Gross yield is roughly 3.14% versus a D19 screen of 2.81%. Treat this as a first-pass rent support signal before costs, vacancy and financing.
Rent stability 15.2% spread
Rent has some movement
Recent rents moved enough that bedroom count, area band and latest contracts matter.
Market activity +9.9%
Activity is steady
Recent transaction volume is close to the prior 6-month view.
Tenure lens 99-year leasehold
Leasehold comparison needed
99-year leasehold from 2018 matters most on sale price. Compare The Florence Residences against nearby projects with similar tenure before treating a PSF gap as cheap or expensive.
The Florence Residences Decision Snapshot
Fast checks for rent fairness, purchase pricing, stable rent and transaction activity before you dig into the tables.
Median rent $3,300
Is the asking rent fair?
$3,150 to $3,450 is the first fair-rent band to check. Above $3,450 should have a visible reason.
Median sale PSF $1,758 psf
Is the purchase price fair?
$1,220,000 to $1,300,000 and $1,700 to $1,810 psf are the first sale checks before adjusting for floor, size, view and condition.
2 bed rent $3,400
Are similar units renting for more?
2 bed and 600 to 700 sqft give the closest unit-size checks.
Rent stability 15.2% spread
Is rent stable here?
Rent has some movement. Recent rents moved enough that bedroom count, area band and latest contracts matter.
Transaction volume +9.9%
Is activity rising?
Activity is steady. Recent transaction volume is close to the prior 6-month view.
Run The Florence Residences numbers
Use the typical rent and sale price from this project page as a starting point, then adjust the calculator assumptions.
Rental yield $3,300/mo Test gross and net yield against typical rent. Buy vs rent $1.3M Compare ownership cost against renting. Mortgage $1.3M Estimate monthly payment from the sale price. Stamp duty $1,758 psf Estimate buyer stamp duty before offer math. Purchase timeline Offer steps Map the option fee, exercise date, stamp duty and completion.
The Florence Residences Project Facts
Project-level details from URA records and local enrichment.
Tenure 99-year leasehold from 2018
Property type Apartment, Non-Landed Properties
Sales 378 new sale transactions, 317 sub sale transactions, 93 resale transactions
Total sold value $1.1B
The Florence Residences Data Coverage
Use this to judge whether the project has enough rent, sale and recent transaction depth for a confident comparison.
Rentals 792 Sept 2023 to May 2026
Sale transactions 788 Jun 2021 to Jun 2026
Rent trend 3.9% Last 3 months
Sale PSF trend -0.1% Last 3 months
The Florence Residences Location
Nearest transport, schools and daily conveniences around the project.
Project MRT School Amenities
Nearby
Approximate distance from the project. Walking, driving and transit routes may differ.
Closest MRT
HOUGANG MRT STATION 0.77 km away
KOVAN MRT STATION (NE13) 0.82 km away
HOUGANG MRT STATION (NE14) 0.83 km away
Schools nearby
XINMIN PRIMARY SCHOOL 0.53 km away
XINMIN SECONDARY SCHOOL 0.64 km away
MONTFORT SECONDARY SCHOOL 0.79 km away
HOLY INNOCENTS' PRIMARY SCHOOL 0.92 km away
Amenities
HOUGANG GREEN SHOPPING MALL Mall / retail · 1.32 km away
SHENG SIONG HOUGANG RIVERCOURT Daily needs · 1.15 km away
BUANGKOK PARK CONNECTOR Park / green link · 1.36 km away
CI YUAN HAWKER CENTRE Food centre · 0.94 km away
The Florence Residences Rent and Sale PSF Trends
Recent rent, sale PSF and contract activity for this project.
Latest median rent $3,325 347 rentals in view
Latest median sale PSF $1,911 psf 126 sales in view
Month Rent contracts Median rent Sale transactions Median sale PSF Median sale
Jun 2026 0 - 3 $1,911 psf $1,218,000
May 2026 22 $3,325 7 $1,976 psf $1,850,000
Apr 2026 20 $3,300 14 $1,900 psf $1,280,000
Mar 2026 31 $3,400 10 $1,918 psf $1,290,000
Feb 2026 26 $3,000 7 $1,872 psf $1,255,000
Jan 2026 32 $3,200 5 $1,912 psf $1,276,000
Dec 2025 36 $3,300 5 $1,966 psf $1,820,000
Nov 2025 20 $3,100 4 $1,814 psf $1,050,000
Oct 2025 20 $3,325 4 $1,833 psf $1,321,944
Sept 2025 22 $3,250 4 $1,736 psf $1,540,000
Aug 2025 12 $3,500 9 $1,773 psf $1,100,000
Jul 2025 13 $3,400 12 $1,878 psf $1,264,000
Projects Similar to The Florence Residences
Same district, ranked by similar rent, sale PSF and transaction depth.
99-year leasehold from 2014 Botanique at Bartley 2.9 km away 996 transactions
- Median rent
- $3,300
- Median sale PSF
- $1,818 psf
- Median rent
- $3,100
- Median sale PSF
- $1,744 psf
- Median rent
- $3,200
- Median sale PSF
- $1,820 psf
- Median rent
- $3,300
- Median sale PSF
- $1,634 psf
- Median rent
- $3,200
- Median sale PSF
- $1,823 psf
- Median rent
- $3,200
- Median sale PSF
- $1,743 psf
The Florence Residences Rent by Bedrooms
Monthly rent by recorded bedroom count.
Bedrooms Median rent Average rent Transactions
1 bed $2,800 $2,844 193
2 bed $3,400 $3,431 281
3 bed $4,380 $4,389 39
4 bed $6,750 $6,750 4
Unknown $3,300 $3,421 275
The Florence Residences Rent by Size
Monthly rent by recorded URA floor area band.
Area band Median rent Average rent Transactions
400 to 500 sqft $2,800 $2,838 230
500 to 600 sqft $3,000 $2,965 53
600 to 700 sqft $3,400 $3,410 393
700 to 800 sqft $3,500 $3,603 42
800 to 900 sqft $4,400 $4,200 4
900 to 1,000 sqft $4,300 $4,364 52
1,000 to 1,100 sqft $4,700 $4,743 7
1,100 to 1,200 sqft $5,100 $5,100 1
The Florence Residences Sale PSF by Floor
Median sale price and PSF by recorded floor band.
Floor band Median sale Median PSF Transactions
01 to 05 $1,230,000 $1,702 psf 176
06 to 10 $1,255,000 $1,759 psf 185
11 to 15 $1,249,000 $1,796 psf 230
16 to 20 $1,298,000 $1,757 psf 197
The Florence Residences Latest Transactions
Most recent URA rentals and sales for this project.
Rentals
Sales
How to use this data
Practical guidance for renters, buyers and sellers. This is not a valuation, it is a starting point for comparing real transactions.
Rent negotiation
If you are renting
The Florence Residences shows a typical monthly rent of $3,300 across 792 rentals. Use that as the first anchor, then check the bedroom and floor-area bands before accepting an asking rent.
Median rent $3,300
Rentals 792
Rent signal Strong
- If the asking rent is above the median, look for a clear reason such as larger size, newer condition, furnishings or a better stack.
- If it is below the median, check whether the unit is smaller, older, lower floor or has a shorter lease term.
Offer check
If you are buying
Recent sales at The Florence Residences point to a typical sale price of $1,260,000 and $1,758 psf. Treat those as the first comparable range, then adjust for floor, size, condition and tenure.
Median sale $1,260,000
Median PSF $1,758 psf
Sale signal Strong
- Compare the unit against the sale by floor table before deciding whether a premium makes sense.
- 99-year leasehold from 2018 should be part of the buying decision, especially when comparing against newer leasehold or nearby freehold projects.
Listing position
If you are selling
For sellers, the cleanest starting point is the project median PSF, then the latest sales and nearby project comps. The Florence Residences has 788 sales on this page, so pricing should be checked against actual recent contracts before listing.
Sale signal Strong
Total sold value $1.1B
Latest record Jun 2026
- Use the latest sales table to avoid anchoring to stale prices when the most recent month moved differently.
- If you want to price above recent PSF, the listing needs a visible reason such as renovation, view, layout, floor or scarcity.
District context
Use D19 to compare The Florence Residences against the wider area.
About this data
How to read the rental and sale figures on this page.
Rental figures come from URA private residential rent data. Rent is shown as monthly rent.
Sale figures come from private residential sale data. PSF and total selling value are shown where the needed fields are available.
Rental floor level is not available from this source, so rental analysis is split by bedroom count and floor area band.
Sale floor band is available for many sale transactions, so sale prices can be grouped by recorded floor band.
The Florence Residences FAQ
Quick answers for renters, buyers and owners comparing this project.
What is the typical rent at The Florence Residences?
The Florence Residences has a median monthly rent of $3,300 across 792 rentals.
What is the typical sale price at The Florence Residences?
The median sale price for The Florence Residences is $1,260,000, based on 788 sales on this page.
What is the median sale PSF at The Florence Residences?
The median sale price per square foot for The Florence Residences is $1,758 psf. The average sale PSF is $1,756 psf.
Is The Florence Residences freehold or leasehold?
The Florence Residences is listed as 99-year leasehold from 2018. Tenure is tied to the project and is most relevant when reviewing sale transactions.
Where is The Florence Residences located?
The Florence Residences is located at 95 Hougang Avenue 2 the Florence Residences Singapore 533754 in D19 / Serangoon Garden, Hougang, Punggol.
How current is the The Florence Residences transaction data?
The project page uses the latest records currently loaded on PropertySmartSG. Treat it as research evidence and check the latest transaction rows before using it for pricing.